Blog

The voice of NW4

We try to share topics we think may interest you or even benefit you.

We’d like to think we succeed some of the time.

4 pricing mistakes to avoid

4 pricing mistakes to avoid

In our work we have found that the reviewing of pricing methods and strategies provide the quickest improvement to the profitability of a business.  Many businesses are unknowingly giving away profit. Price can be adjusted immediately and the effect flows straight...

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A changing environment

Changes in lifestyles, the economy, globalization and developments in technology are affecting the way businesses and their customers interact. Within the last few years there have been dramatic changes in the areas of • Communication – Personal Media • Customers –...

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Any merit in a personal balance sheet?

If family is more important than business, then how come so few business owners have a personal balance sheet? Is it because they feel that they intrinsically know the value of their personal assets and liabilities? Or could it be that they’re fearful of what it may...

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10 steps to improve your sales

Profile your customers.Most business can tell you how many products they sold and what the products do.  Very few of them actually know who their customers are. Segment your customers.This is a difficult process in most businesses because the information has not been...

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Are you too busy to plan for success?

Our experience tells us that highly successful businesses are adequate in all three of the following areas, but excel in at least one, depending on their chosen strategic focus in delivering outstanding customer value. Product excellence – strategies that deliver the...

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Are debtors costing you?

There’s a saying that: “profit is opinion but cash is fact”. This in part alludes to the notion that profit can be calculated in many different ways with many different interpretations. It also asserts that cash is more tangible and cash flow is the lifeblood of a...

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Why the skill shortage?

So many business people we talk to complain that it’s really hard to find good staff, which is supported by a recent survey which said that recruiters are struggling to fill posts, (with a knock-on effect on salaries). The UK economy is forecast to grow, but this...

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Applying the “art of action” to your business

By Simon Fawkes, Director – Business to Markets Ltd Most organisations suffer from too much planning that does not achieve the desired results. Increase the size of the organisation, the number of management layers and departments, and the problem only gets...

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We’re here to help. If we can’t help directly, we probably know someone who can. All you have to do is ask….